Digital marketing is an important way to market your business in today's day and age. Digital marketing involves SEO (search engine optimization), SEM (search engine marketing), PPC (pay per click marketing), and social media marketing.
The quality of content is based around how well it performs in terms of engagement, leads and increased website traffic. Quality is defined by what a person gets out of content, as opposed to the time and money put into it. Search engine optimization is, hands down, the most important aspect of gain
SEO, Search Engine Optimization, is a marketing method used to improve the visibility of your website on the internet. With such an oversaturation of content and websites on the internet, a good SEO is vital to your success as a business! So, how is SEO changing in 2019?
The healthcare industry is rapidly evolving online. From working hard to maintain patient relationships via customer service, live chat options, accessible medical information to overall virtual healthcare. As quickly as medical care is expanding, its online presence is following suit.
Scope creep can range anywhere from minor tweaks in design features to complete functionality overhauls. And if you’re not careful, these tweaks can cost your business a substantial amount of extra money. To add fuel to the fire, forty-four percent of projects encountered scope creep in 2016 alone.
Scope creep, if not caught in the warning stages, can snowball quickly! It’s important to understand your contract, feedback process and deadlines set with your web developer and digital agency. Not only for your own investment as a client, but for the agency as well.
Gaining as many social media followers as possible is a common goal for every business. We hear “get as many followers as we can” a million times a day. While that’s all good and fine, the truth is, the number of followers your business has on social media is meaningless. Here's why.
Pop-up shops are quickly becoming an attractive and creative business venture. These temporary retail installations are designed to provide a creative and unique shopping experience for passerby consumers. If you’re one of the creative entrepreneurs starting your pop-up shop in Denver, social media
Understand the intent of your user and what they’d be interested in reading on your website. The truth is, your website could be perfectly optimized, but if the content isn’t interesting or helpful to the people who use it, your optimization means nothing.
Today, we dig a little bit deeper into ways a professional web development and SEO expert can help lower your bounce rate.