Elements you should include in your healthcare website
People looking for local information make up 46% of all Google searches. Search engines are frequently used to find the nearest stores, restaurants and healthcare providers. Our web design in Denver team suggests you prepare your website for these kinds of searches.
Aside from making your website search engine friendly, you should make it functional and easy to use. This will ensure that patients will choose you over a competitor. If you are planning to redesign your website, here are a few elements a web design in Denver expert suggests you add.
Things a healthcare website needs
Security
As a healthcare provider, security should be a top priority both in the clinic and online. You have to ensure that your patient's information is safe. Healthcare websites are subjected to HIPAA regulations. Keep your patients' information safe by using an SSL certificate and HIPAA-compliant online contract forms. When you're designing and developing your website, you should bring this up with the company.
Contact details
Designate a space on your website with all your contact information. This can be a page or section on your website. It should include directions to get to your office, give an email where people can reach your business and provide options to make appointments. If you want to make it easier for your patients, you can also add an appointment scheduler. Here they can schedule their appointments in one easy step and organize everything for you.
A list of the locations
Does your office have multiple locations throughout your city or region? Then add all the locations on your website. You can include an interactive map with all the locations or add a page for each location. Make sure this page or section is readable and understandable. List directions and specific hours; not all your locations may have the same operating hours.
Insurance details
Insurance is a critical factor for patients. Provide insurance coverage information about which insurance plans are offered and which are not. You can create a separate page on your website dedicated to just insurance. If users need more information, you can provide a chatbot or contact button.
Responsive design
Nearly 60% of all online searches come from mobile devices. That means people who come to your website are likely mobile device users. So you should make sure your website adapts and works properly on mobile devices. The solution is adding responsive design to your website. This kind of design makes a website render well on all screen sizes and resolutions.
Develop or redesign your healthcare website with the best web design in Denver!
At Denver Media Group, our team of web designers and developers can build you one of the best healthcare websites. Our unique industry experience ensures that your web project can easily be handled by our Monstrous team of designers and developers. Contact us today!